Retail News Breaks
CVS sponsors American Diabetes Month
October 1st, 2012
ALEXANDRIA, Va. – The American Diabetes Association announced CVS/pharmacy as the sponsor of American Diabetes Month, which is held in November.
The association said Monday that, specifically, American Diabetes Month will be sponsored by CVS/pharmacy's free ExtraCare Advantage for Diabetes program, which provides exclusive savings, prescription management services, recipes, and pharmacist tips for those living with diabetes and their caregivers.
Starting Oct. 1, the American Diabetes Association will ask the public to become part of its "Stop Diabetes" movement by sharing a personal image on its main Facebook page that represents what "A Day in the Life of Diabetes" means to them. The image can be a picture of themselves or someone they care about, or represent how the disease impacts their lives.
To encourage people to share Day in the Life of Diabetes photos on Facebook, CVS/pharmacy will donate $1 to the American Diabetes Association for every image uploaded, up to $25,000.
"CVS/pharmacy is proud to be part of the movement to Stop Diabetes by sponsoring American Diabetes Month," Papatya Tankut, vice president of pharmacy professional services at CVS/pharmacy, said in a statement. "We understand the importance of raising awareness among our customers so that they can better manage their disease. We look forward to working with the American Diabetes Association in helping to further their mission."
The association noted that nearly 26 million American children and adults have diabetes, and another 79 million are at high risk for type 2 diabetes. Recent estimates project that as many as one in three American adults will have diabetes in 2050 unless more steps are taken to help people address the condition.
"American Diabetes Month is a time to communicate the seriousness of diabetes and the importance of diabetes prevention and control," commented Larry Hausner, chief executive officer of the American Diabetes Association. "We are excited to be working with CVS/pharmacy to will help us further our reach and raise critical awareness about this deadly disease during November."
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