Retail News Breaks
Rite Aid plans free health screenings
December 27th, 2012
CAMP HILL, Pa. – In line with its focus on wellness empowerment, Rite Aid Corp. is providing customers with a free health guide, online health resources and expert advice from its pharmacists to help support their efforts to improve their well-being as they look to the new year.
Rite Aid said Thursday that it's offering Better You informational guides in all 4,600 stores. In addition, the drug chain's wellness store locations will provide free health screenings and informational sessions.
Plans call for the nearly 800 Rite Aid wellness stores to hold health fairs on Jan. 16 or Jan. 19. At the four-hour events, stores will hold free health screenings — such as nicotine dependence tests, COPD risk assessments and diabetes risk assessments — and provide information on the pneumococcal vaccine, which is important since smokers are at a higher risk for developing pneumonia, according to the American Cancer Society.
The chain's wellness stores feature additional staffing for customer service, an enhanced selection of wellness products and resources, and advanced clinical services, including a private pharmacist consultation room at most locations.
"Making positive lifestyle changes is easier with the right support network," Robert Thompson, executive vice president of pharmacy at Rite Aid, said in a statement. "According to this month's Gallup poll, pharmacists are again one of the most trusted of all professions. At Rite Aid, we encourage our customers to seek our pharmacists' expert advice on a range of health topics, such as tips to improve an on-the-go diet, ways to incorporate more fitness into a daily routine or approaches to quitting smoking once and for all."
Rite Aid noted that its pharmacists are available year-round to talk with customers about simple approaches to healthier living, such as the following:
• Eating better, including diet tips and counsel on potential medication-dietary interactions, such as the growing list of drugs that can have potentially dangerous side effects when taken with grapefruit.
• Staying fit, including suggestions on ways to incorporate fitness into 2013, which may be important since some medications can impact metabolism or affect healthy weight goals.
• Quitting smoking, including advice on the range of smoking cessation products that can make it easier to stop smoking and improve wellness. Rite Aid has launched a year-round program called Rite Aid for Quitting that offers free, 24/7, toll-free and online access to a pharmacist trained in smoking cessation.
Starting Jan. 2, customers can also get help anytime from the convenience of their home or office by logging onto www.riteaid.com, where they can access such resources as a menu planner that analyzes personal eating habits for calorie, fat and carbohydrate counts; a list of healthy recipes based on the meal or food type; a guide to interpreting the common "nutritional facts" label; 30 daily tips for eating healthier on the go; a section about encouraging kids to develop healthy lifestyles; a body mass index (BMI) calculator; and videos of fitness experts Denise Austin demonstrating how to incorporate exercise into a daily routine.
Rite Aid added that its support f customers' healthy lifestyle changes is part of its informational series on consumer health topics. Other subjects during the year include heart health, allergies, skin care and wellness+ for diabetes, an extension of the chain's wellness+ customer loyalty program.
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