Retail News Breaks
Sam's Club offers pharmacy satisfaction guarantee, Rx alerts
July 26th, 2010
BENTONVILLE, Ark. – Sam's Club has launched a pharmacy satisfaction program and prescription pickup alerts and plans another round of health screenings this fall.
The warehouse club chain, a subsidiary of discount store giant Walmart, this month began offering a $10 gift card to current members and new pharmacy users in the event they are not completely satisfied with the pharmacy service. The gift card program, which the retailer said is part of its 100% member satisfaction guarantee, runs through Sept. 30.
"We are trying to build greater awareness among our members that we offer pharmacy services. By offering the gift card, we are trying to encourage people to move their prescriptions to us or at least try our pharmacy," spokeswoman Susan Koehler said. "We want to offer them some additional incentive."
Sam's Club noted that it got high marks in customer satisfaction among chain drug retailers in J.D. Power & Associates' 2009 National Pharmacy Study. In the mass merchandiser segment, the only retailers to score higher than Sam's Club in pharmacy customer satisfaction were Target and Costco.
At the start of July, Sam's Club also officially launched its Ready Reminders prescription alert service, Koehler said. Under the program, pharmacy customers are notified by text and phone when their prescription is ready to be picked up. Customers also are alerted at three and seven days after the prescription is filled, and they can request that prescriptions be automatically refilled.
And in October, Sam's Club plans to host free health screenings in more than 400 of its locations nationwide, according to the spokeswoman. Tests slated to be offered include bone density, cholesterol, glucose, blood pressure and body mass index. The tests are intended for adults 18 years or older and are valued at more than $150, said the retailer, which offered a round of health screenings earlier this month.
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