Supplier News Breaks
American Licorice adds Fruit Vines Bites to candy lineup
February 19th, 2014
LA PORTE, Ind. – American Licorice Co. has introduced Fruit Vines Bites, a line of chewy, bite-size candies packed with fruit flavor.
The candy maker said Tuesday that the low-fat Fruit Vines Bites candies are made with no preservatives and come in two flavors, strawberry and cherry.
Fruit Vines Bites also are available in three sizes: a 2-ounce single serve; a 5-ounce hanging bag; and a 10-ounce, resealable stand-up bag.
"We wanted to develop a soft, chewy, fruity candy that would appeal to candy lovers everywhere," stated Stephanie Louie, brand manager for American Licorice's Red Vines label. "The bite-size pieces are perfect for a quick treat to help everyone bring a sweet celebration to their day."
Fruit Vines Bites will be available at national retailers such as Walmart, Kroger, Walgreens and Target, among others.
Other candy brands from American Licorice include Snaps, Sour Punch, Punchies and Super Ropes.
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