Supplier News Breaks
GMDC reschedules 2015 marketing conferences
August 28th, 2014
COLORADO SPRINGS, Colo. – The Global Market Development Center (GMDC) has announced new dates for its 2015 General Merchandise and Health Beauty Wellness Marketing Conferences.
The GM and health, beauty and wellness products trade association said the 2015 GM Marketing Conference will now be held from May 29 to June 2 at the Orlando World Center Marriott in Orlando, Fla., and the 2015 HBW Marketing Conference from Sept. 17 to 21 at the JW Marriott Desert Ridge in Phoenix.
GMDC noted that, following a recent poll of its members, the association found a clear consensus to reconfigure its calendar to accommodate a spring GM and a fall HBW event schedule.
"The response of our wholesale and retail membership was emphatic in supporting this move. At the end of the day, our board of directors made the decision to accommodate the customer needs for everyday and seasonal product reviews and business planning," stated Dave McConnell, president and chief executive officer of GMDC. "Knowing that the buying side of the business is most comfortable with these time frames helps our supplier members know that they'll be interacting with their customers during the most productive days when they attend our conferences."
The change was welcomed by Bill Anderson, group vice president of drug store, beauty, GM, floral and services at food and drug retailer H-E-B and GMDC chairman.
"H-E-B is on board with this impactful news and sees this as a plus for our organization," Anderson commented. "We're excited to experience the benefits that play out on both sides of the table. These new conference dates minimize overlapping events in the industry and give increased attendance and opportunities for suppliers that we wish to do business with."
To register for these 2015 events, GMDC members can go online to gmdc.org/conferences/2015-hbw-conference for the HBW Marketing Conference and to gmdc.org/conferences/2015-gm-conference for the GM Marketing Conference.
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