Supplier News Breaks
NeoCell unveils Biotin Bursts beauty supplements
May 5th, 2014
IRVINE, Calif. – NeoCell has introduced Biotin Bursts, a soft-chew, natural dietary supplement to help nourish hair, skin and nails.
The company said Monday that NeoCell Biotin Bursts are packed with 10,000 mcg of biotin (a B vitamin) in each chew.
The 20-calorie chews also contain antioxidants to help fight free radicals, and they are free of gluten, soy and artificial ingredients.
With a Brazilian acai berry flavor, Biotin Bursts come in 30-count cartons for a suggested retail price of $14.99.
According to NeoCell, Biotin Bursts mark a follow-up to the company's well-received launch of its Beauty Bursts.
"The success of Beauty Bursts showed us that consumers want nutricosmetics that not only deliver results, but are enjoyable to take," stated Jessica Mulligan, vice president of sales and marketing at NeoCell. "We think people are going to love taking our delicious new Biotin Bursts and, more importantly, they are going to love the benefits they get from taking them."
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Biotin Bursts are slated to be available starting this month at 10,000 retailers, including Walgreens, CVS/pharmacy, Vitamin Shoppe, Vitamin World, Harmon's and independent health food stores nationwide.