Supplier News Breaks
Snyder's introduces sweet-and-salty Pretzel Pieces
January 15th, 2014
HANOVER, Pa. – Snyder's of Hanover has introduced cinnamon sugar and salted caramel varieties to its line of flavored Pretzel Pieces.
The pretzel maker said Tuesday that the new offerings come in response to the rising popularity of sweet and salty flavor pairings.
Snyder's Sweet and Salty Cinnamon Sugar Pretzel Pieces sprinkle cinnamon and sugar on its lightly salted and crunchy, bite-size sourdough Pretzel Pieces.
Meanwhile, Snyder's Sweet and Salty Salted Caramel Pretzel Pieces feature buttery caramel accented with flecks of salt on bite-size, golden-brown sourdough Pretzel Pieces, according to the company.
The new products are slated to hit store shelves this month and will retail at around $3.69 for a 10-ounce bag, Snyder's said.
"Sweet and salty remains a popular consumer snack request, so adding the flavor combination to our Pretzel Pieces line was a natural extension. There are so many wonderful ways to enjoy them. Get creative by pairing them with your favorite desserts, like ice cream, or eat them right out of the bag," commented Bob Gould, marketing manager for Snyder's of Hanover. "We are thrilled to offer consumers a whole new way to enjoy our pretzels."
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