Media Kit - Merchandising Service

Benchmark Studies/Custom Research

• Advertising Effectiveness
• Brand Image
• Company Image
• Brand Trend

Merchandising Mailings

• Customized letter accompanying your ad and targeted to specific buyers and executives.

Product Sample Mailings

• A product sample, product literature and a custom-designed letter can be packaged together and delivered to targeted chain buyers.

Mailing Lists

• Publication's mailing list is available to advertisers for their own selected mailings. List can be sorted to meet specifications

Laminated Ads

• For use in the office or at trade shows

Ad Reprints

• Available for mailings to your sales force, brokers or retailers

Industry Presentations

• David Pinto, editor of CDR and MMR, will present "State of the Industry" to your sales and/or marketing team

Retailer Roundtable

• A vendor-sponsored discussion with selected retailers, moderated by David Pinto

Trade Show Merchandising

• Gift Bags, room drops and pre/post-show mailings

Retailer Networking Opportunities

• Publication-sponsored events with top retail chains