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Rite Aid promotes safe summer skin care
May 26th, 2010
CAMP HILL, Pa. – This weekend, Rite Aid Corp. plans to kick off its summer skin care program that includes free skin cancer screenings and a complimentary skin care guide.
Done in partnership with The Skin Cancer Foundation, the program launches May 30, Rite Aid said Wednesday.
The drug store chain is hosting the foundation's Road to Healthy Skin Tour for the third year along with Aveeno. The tour offers free full-body skin cancer screenings in two private rooms of a brightly decorated 38-foot RV will travel nationwide through September. The screenings are performed by local dermatologists.
The 12-page, full-color skin care guide is available free May 30 to July 24 or while supplies last at nearly 4,800 Rite Aid locations and online at www.riteaid.com. The guide covers such topics as daily skin care tips to prevent damage and fight wrinkles, safe alternatives to tanning, potentially life-saving tips to catch cancer early, the difference between UVA and UVB rays, advice on incorporating sun protection into a daily routine, and tips to reduce existing skin damage.
Rite Aid also is urging people to consult its 12,000 pharmacists nationwide if they have any skin care questions, and the chain is offering a skin care page on its Web site, where they can find links to a skin type quiz, makeup matching information, a downloadable body map for tracking skin changes and a list of any changes in your skin and a list of Road to Healthy Skin Tour dates and locations.
Visitors who spend $20 on select skin care products from Rite Aid stores the day of a tour stop can redeem their receipts, while supplies last, for a free gift bag containing a dozen skin care product samples.
Rite Aid also is offering shoppers a Single Check Rebate gift of a $10 store gift card with a $25 purchase of select skin care products, or a $25 store gift card with a $50 purchase of select skin care products. And customers who use Rite Aid's recently introduced wellness+ loyalty card with their qualifying skin care purchases will receive an additional $5 gift card.
According to The Skin Cancer Foundation, one in five Americans will develop skin cancer in their lifetime, making it more common than cancers of the breast, prostate, lung and colon combined, Rite Aid reported.