Retail News Breaks Archives
Discount Drug Mart to deploy vision testing kiosks
July 9th, 2010
CLEVELAND – Discount Drug Mart is slated to deploy SoloHealth EyeSite kiosks as part of an effort with the Cleveland Eye Clinic to promote eye health awareness and encourage regular vision exams.
SoloHealth said Thursday that EyeSite self-service vision testing kiosks initially will be rolled out at three Discount Drug Mart stores in Norwalk, Medina and Independence in northern Ohio. The Medina-based drug store chain has 69 stores in Ohio.
The interactive EyeSite kiosks are free to use and offer consumers with a quick, accurate assessment of near and distance vision, according to SoloHealth. The units also assess risk, provide relevant eye health information and urge consumers to schedule comprehensive exams with an eye care professional from a list of local providers.
SoloHealth noted that the EyeSite service doesn't replace a regular eye exam. Users answer a series of lifestyle questions on a touch screen and are presented with various-sized letters to gauge near and distance visual acuity. They then receive a custom report of their results, which they can bring to an eye doctor.
"Eyes deteriorate so slowly that people often don't realize their vision is changing," SoloHealth founder and chief executive officer Bart Foster said in a statement. "The EyeSite kiosks are a great way for people to check their vision and get related eye health information. Our goal is to get people to think about their eyes as part of their overall health and to take the appropriate steps to minimize eye health risks."
Of the 210,000 people tested using the EyeSite kiosks during trials in the past year, nearly 25% had never had an eye exam — and in many cases this was despite having risk factors such as a family history of eye disease, SoloHealth reported. The company also said data show that the number of American adults with age-related eye disease, such as glaucoma, macular degeneration and diabetic eye disease, is expected to double by 2030.