Retail News Breaks Archives
CVS to chat about heart health on Facebook
February 13th, 2012
WOONSOCKET, R.I. – CVS/pharmacy this week will leverage social media as part of its effort to promote good cardiovascular health for American Heart Month.
The drug store chain on Wednesday, Feb. 15, plans to host a live chat on its Facebook page with a CVS pharmacist from noon to 1:30 p.m. EST to answer patient questions about heart health and managing cardiovascular disease. The live online event is free and open to the public.
Also for American Heart Month in February, CVS will provide free blood pressure, cholesterol, body mass index and osteoporosis screenings every weekday at select stores in Atlanta, Chicago, Dallas-Fort Worth, Detroit, Houston, Los Angeles, Miami, New York, Philadelphia, the District of Columbia and Puerto Rico as part of its Project Health wellness initiative.
In additon, CVS will serve up savings and tips through its 2012 Heart Smart Guide, available at select stores nationwide in February. The guide contains information about recognizing the signs of a heart attack, monitoring blood pressure, cholesterol, blood sugar and weight, and advice on eating smart and staying active. It also includes savings offers on heart-healthy products available at the chain.
"As a pharmacy innovation company, we are pleased to provide free resources such as Project Health screenings and an online pharmacist chat to help people on their path to better health during American Heart Month," Papatya Tankut, vice president of pharmacy professional services at CVS/pharmacy, said in a statement. "In addition to these programs, CVS pharmacists are always available to support their patients' heart health by counseling them on ways to lower prescriptions costs, manage their medications and improve medication adherence in order to achieve better health outcomes."
CVS also is offering product savings via its ExtraCare Advantage for Diabetes program. The retailer said members will receive an at-home mailing in February that contains more than $100 in savings on diabetic and heart health products at CVS/pharmacy.