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Targeting High-Value Shoppers in CPG and Retail
Date: March 12th, 2014
Provided by: IRI
2012 CPG Year in Review: Finding the New Normal
Date: May 20th, 2013
Provided by: SymphonyIRI Group
Navigating Pricing Turbulence: Market dynamics are driving CPG manufacturers to take a more strategic approach to pricing
Date: May 20th, 2013
Provided by: SymphonyIRI Group
Analytically Advantaged: Powering Performance with Next Generation Predictive Analytics Capabilities
Date: May 20th, 2013
Provided by: SymphonyIRI Group
Channel Migration:Charting a Course on the Voyage for Value
Date: October 23rd, 2012
Provided by: SymphonyIRI Group
Baby Boomers: Riding the Wave of Diversity
Date: October 23rd, 2012
Provided by: SymphonyIRI Group
Maximizing Opportunities At Self-Checkout
Date: June 1st, 2012
Provided by: Dechert Hampe Consulting
Merchandising Trends: Driving Consumption through Shopper Marketing
Date: April 11th, 2012
Provided by: SymphonyIRI
The CPG Basket: Fostering Growth in a Time of Conservation
Date: April 11th, 2012
Provided by: SymphonyIRI
CPG 2011 Year in Review: The Search for Footing in an Evolving Marketplace
Date: April 11th, 2012
Provided by: SymphonyIRI
Benefits of promoting collaborative business planning
Date: November 28th, 2011
Provided by: Hamacher Resource Group
New Product Pacesetters: Carving Out Growth in a Down Economy
Date: August 24th, 2011
Provided by: SymphonyIRI
Times & Trends Special Report: The Ripple Effect: High Gas Prices Bring Pain Beyond the Pump
Date: August 24th, 2011
Provided by: SymphonyIRI
Times & Trends: Channel Migration - A Quest for Affordability
Date: August 24th, 2011
Provided by: SymphonyIRI
CPG 2010 Year in Review: Out of Turmoil Rises Opportunity
Date: March 8th, 2011
Provided by: SymphonyIRI
Pharmacy: Improving Medication Adherence, Overcoming Obstacles and Designing Effective Pharmacy-Based Programs
Date: February 22nd, 2011
Provided by: McKesson Corp.
Blunt Force Trauma: When Average Execution is Just That A Prescription for Resuscitating Growth for CPG Companies
Date: October 25th, 2010
Provided by: SymphonyIRI
Leveraging the Single Point of Truth in Integrated Media Campaigns
Date: October 25th, 2010
Provided by: SymphonyIRI
The Next Generation of Shopper Marketing Re-Architecting Shopper Marketing for Maximum Performance
Date: October 25th, 2010
Provided by: SymphonyIRI
The New Path to Purchase: An Escalation of Channel & Consumption Migration
Date: October 25th, 2010
Provided by: SymphonyIRI
Store Brands More Than Just a Safe Harbor in Turbulent Times
Date: October 25th, 2010
Provided by: SymphonyIRI
Store Brands: Special Report U.S. & Europe Store Brand Trends 2010
Date: October 25th, 2010
Provided by: SymphonyIRI
Branding the Beauty Shopper: Changinging Attitude & Shopping Behaviors Create New Opportunities and Challenges for Beauty CPG Companies
Date: January 28th, 2010
Provided by: IRI

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IRI’s most recent investigation into the minds and habits of
American beauty care shoppers reveals a highly complex
market impacted by multiple trends simultaneously. While
there are select uplifts in the market, with small pockets of
recovery, there are still large groups of individuals
experiencing economic turmoil, unemployment and a
severe decrease in savings. Because these are the most
personal of CPG products, there is an overlay of emotion
that shapes the definition of value.  Read the full report to learn more.

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