HALIFAX, Nova Scotia — Skinfix Inc. has broadened its lineup of natural, clinically proven solutions for eczema sufferers with two new extra-strength skin care products for adults and a new eczema treatment for kids.

The Canadian skin care company said Skinfix Extra Strength Sheer Face Ointment, Skinfix Extra Strength Soothing Body Cream and Skinfix Kids Eczema Balm are now available in the first aid aisle at Target, Target.com and at CVS Pharmacy stores.

The new products — recipients of the National Eczema Association Seal of Acceptance — are free of steroids, hydrocortisone, synthetic fragrance, sulfates, parabens and phthalates, according to Skinfix.

Extra Strength Sheer Face Ointment (1.94 oz., $18.99) uses 5% colloidal oatmeal, sweet almond and jojoba emollient oils to provide relief to the face, around the mouth and the delicate eye area, especially flaky lids. The ointment is ophthalmologist-tested and safe for those who wear contact lenses, the company said.

The richly textured Extra Strength Soothing Body Cream (8 oz., $19.99) is 98% natural and uses a triple-oat complex including colloidal oatmeal, oat proteins and oils, as well as nourishing moringa oil to halt the cycle of itching and scratching.

For children ages 2 to 12, the Kids Eczema Balm (2 oz., $18.99)a natural targeted therapy to help heal eczema flare-ups. The 0% water balm goes on quickly and works immediately to soothe dry, itchy patches on the body. Skinfix added that the product can be used as an alternative to steroids and hydrocortisone or in tandem with a prescribed treatment.

“When it comes to healing tough skin conditions, it is not enough to be natural; clinical efficacy is so critical. That is why we invest in proving that our formulas do what they say they are going to do,” stated Amy Gordinier-Regan, chief executive officer of Skinfix. “Managing the physical and emotional discomfort of eczema is a daily struggle, and we know that our new extra-strength and kids products are a great addition to our eczema collection and will make a difference in people’s lives.”

Other products in the Skinfix Eczema Collection include Skinfix Eczema Balm (2 oz., $17.99), Skinfix Hand Repair Cream (2 oz., $11.99), Skinfix Soothing Lotion (12.5 oz., $23.99) and Skinfix Soothing Wash (12.5 oz., $19.99).