Supplier News Breaks Archives
Multimedia blitz planned for Topricin
August 1st, 2012
RHINEBECK, N.Y. – Topical BioMedics Inc. is set to kick off a national media campaign to promote its Topricin line of natural biomedicine pain relief and healing creams.
The company said Tuesday that the six-month campaign includes television, radio and print advertisements in major markets nationwide, along with interviews and press coverage.
"Topical BioMedics was established in 1994, and since then the company has experienced steady growth," stated Lou Paradise, co-founder, president and chief of research at Topical BioMedics. "Our line of Topricin patented biomedicine formulas has become a leading natural therapeutic brand, and the national media campaign is a natural evolution in our marketing strategy.
"Our trial test run of the campaign had a phenomenal response, and we are proceeding with it nationally the first week in August," Paradise added.
The company noted that its flagship product, Topricin Pain Relief and Healing Cream, has become a leading natural therapeutic brand and holds a patent for the treatment of pain associated with fibromyalgia and neuropathy.
The Topricin product family also includes Topricin Foot Therapy Cream, formulated to treat painful foot and ankle issues and conditions, and Topricin Junior for children, which received the Parent Tested Parent Approved seal of approval.