Walgreens reaches out to beauty enthusiasts

October 24, 2016 by John Schultz and Chain Drug Review Balance Rewards, Beauty Enthusiast, beauty shopping experience, free beauty club, Lauren Brindley, Linda Filler, Walgreens 2016, Issue 10-24-2016, Issues, News

DEERFIELD, Ill. — Walgreens has launched Beauty Enthusiast, a free beauty club within its Balance Rewards loyalty program that provides cardholders who register for Beauty Enthusiast with additional rewards on beauty and personal care items, as well as other benefits. Beauty Enthusiast members will receive 5,000 Balance Rewards points for every $50 spent on cosmetics,