LONDON and BASEL, Switzerland — GlaxoSmithKline plc plans to buy Novartis’ 36.5% stake in their consumer health care joint venture for $13 billion. Under the agreement announced Tuesday, Novartis’ shares in the joint venture will be canceled, and the joint venture will pay the buyout price to Novartis. GSK has entered into a committed facilities agreement to
It’s well-known that when it comes to grocery shopping, the consumer is in charge, armed with knowledge from manufacturer and retailer websites, online and offline advertising, and a tsunami of social media. The same is rapidly becoming true in day-to-day health care — i.e., self-care. Greater access to over-the-counter products and vitamins, minerals and supplements
PARIS — Sanofi has appointed former Bayer executive Alan Main as executive vice president of its newly formed Consumer HealthCare global business unit. Sanofi said Friday that Main, who also joins its executive committee, will be responsible for building and maintaining the company’s position in the consumer health care market, including the expected integration of
MINNEAPOLIS — Apothecary Products LLC has purchased Health Enterprises Inc., a manufacturer and distributor of consumer health care products and pharmacy supplies. Financial terms of the deal weren’t disclosed. Apothecary Products said Health Enterprises, which is based in North Attleboro, Mass., will operate as an independent business unit, and no significant changes to day-to-day business
Digital technologies are reshaping both consumer demand and competitive undercurrents in the U.S. consumer packaged goods marketplace. Digital innovations and the explosion of digital, mobile and social media are restructuring how consumers shop for and purchase CPG products. This framework has resulted in new shopping behaviors and purchase pathways, which are disrupting traditional business models
NEW YORK — Sanofi and Boehringer Ingelheim are in talks to swap their animal health and consumer health care businesses, respectively. The companies said Tuesday that the proposed transaction would involve an exchange of Sanofi’s Merial animal health business (“Merial”), valued at €11.4 billion ($12.45 billion U.S.), and Boehringer Ingelheim’s consumer health care business,valued at €6.7 billion ($7.32 billion U.S.).
It’s well known that when it comes to grocery shopping, the consumer is in charge, armed with the knowledge from manufacturer and retailer websites, online and offline advertising, and a tsunami of social media. The same is rapidly becoming true in day-to-day health care — i.e., self-care. Greater access to over-the-counter health products and vitamin,
In a multipart series during 2014 our team has examined key product attributes and marketing tactics from two different perspectives — the retail buyer and the consumer/shopper. This objective picture of the two viewpoints should contribute to a product’s success at retail. In our final column, we explore influences — including who, what and how
