Rite Aid, BJ’s gain in retail customer experience
CAMBRIDGE, Mass. — Rite Aid and BJ’s Wholesale Club saw the largest gains among food, drug and mass retailers in Forrester’s U.S. 2017 Customer Experience Index (CX Index). Forrester’s CX Index, based on a survey of about 120,000 U.S. online adult consumers, measures and ranks more than 300 U.S. brands across 21 industries to identify
