Ansell’s SKYN makes foray into personal lubricants

Print Friendly, PDF & Email
ISELIN, N.J. — Ansell has expanded its SKYN Collection with the debut of two new personal lubricants, SKYN Natural Feel and SKYN Maximum Performance, and the SKYN Elite Condom.

SKYN Personal Lubricants

The launch of SKYN Maximum Performance and SKYN Natural Feel bring the brand into the personal lubricants product arena.

Ansell said Monday that SKYN Elite Condoms are the latest development in revolutionary polyisoprene, offering a condom that is 20% thinner than SKYN Original Condoms and specially lubricated for maximum pleasure. Ultra-soft polyisoprene is clinically proven to provide greater stimulation compared with a polyurethane condom and a natural rubber latex condom, based upon a 2007 clinical comparative study, according to the company.

Meanwhile, the introduction SKYN Natural Feel and SKYN Maximum Performance brings the brand into the personal lubricants product segment. Both lubricants are compatible with latex and polyisoprene condoms and supplement the body’s natural lubrication to create a long-lasting, silky-smooth sensation, Ansell said.

SKYN Natural Feel is a premium, water-based lubricant blended with aloe vera and vitamin E to provide a gentle, moisturizing sensation. An extra-long-lasting lubricant, SKYN Maximum Performance features a premium, silicone-based formula proven to last longer than regular water-based lubricants. Both Natural Feel and Maximum Performance are nonsticky and fragrance-free and leave skin feeling velvety soft, the company added.

“Research has shown that users love the feel of SKYN, as evidenced by a 97% satisfaction rate in consumer trials,” stated Carol Carrozza, vice president of North America sales and marketing for Ansell. “We have been thrilled with the reception of SKYN and are proud to be the only brand to offer a range of condom styles in this premium, polyisoprene design.”

Part of Ansell’s LifeStyles sexual enhancement brand, the SKYN portfolio now includes SKYN Original, SKYN Large, SKYN Extra Lubricated, SKYN Intense Feel, SKYN Selection, SKYN Elite and SKYN Lubricants.



Comments are closed.