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PillPack buy shows Amazon’s outcome-first approach

PillPack buy shows Amazon’s outcome-first approach

NEW YORK — A year after announcing it was acquiring Whole Foods Market, Amazon.com made a splash again, this time in the health care sector. On June 28, Amazon entered into an agreement to buy PillPack, an online pharmacy that offers presorted doses of medications and home delivery, for an estimated $1 billion. PillPack also

A look ahead at tomorrow’s perfect shopper interaction

A look ahead at tomorrow’s perfect shopper interaction

Much has already been written about how shoppers will be intersecting with retail in the health and wellness sector in the world of “2027” (i.e., more than 10 years from now). It is our expectation that concepts like “seamless,” “omnichannel,” “interactive,” “digital,” “connected” and “automated” will be incredibly important — so much so that the