September 5, 2018 by Robert Sanders
IRI, Robert Saunders
Issue 08-27-2018, Opinion
The who, why, what, where and how of health care retail are changing faster and more dramatically than for perhaps any segment of consumer packaged goods. This disruption has certainly posed challenges and translated into declines for some, but it has also opened new, exciting opportunities for innovative marketers who recognize, embrace and take advantage
May 7, 2018 by Robert Sanders
IRI, Robert Sanders
Opinion
Drug stores have sustained a dip in trips in recent years, down nearly 15% from 2015 to 2017, according to IRI. This loss of trips is challenging for the drug class of trade, as stores lose the foot traffic they need to accelerate growth. Our data and analytics indicate that trips in drug are down
August 23, 2017 by Robert Sanders and Chain Drug Review
click-and-collect, IRI, multichannel retailers, omnichannel retail, online retailers, personalized marketing, Robert Sanders
Leading Headlines, Opinion
Rapid advancements in technology have changed how shoppers live their lives, and this certainly includes how they shop. People are always connected, always on and always seeking — and finding — information. Immediate access to information is an expectation, not an added benefit. This need for immediate access to information has changed the face of
April 25, 2017 by Robert Sanders and Chain Drug Review
consumer health care, consumer health care industry, Consumer Healthcare Products Association, IRI, Robert Sanders, self-care
Opinion
It’s well-known that when it comes to grocery shopping, the consumer is in charge, armed with knowledge from manufacturer and retailer websites, online and offline advertising, and a tsunami of social media. The same is rapidly becoming true in day-to-day health care — i.e., self-care. Greater access to over-the-counter products and vitamins, minerals and supplements
April 18, 2016 by Robert Sanders and Chain Drug Review
chain drug retailers, consumer health care, consumer packaged goods, CPG, CVS, e-commerce, health and beauty care, IRI, Robert Sanders, Walgreens
Opinion
Digital technologies are reshaping both consumer demand and competitive undercurrents in the U.S. consumer packaged goods marketplace. Digital innovations and the explosion of digital, mobile and social media are restructuring how consumers shop for and purchase CPG products. This framework has resulted in new shopping behaviors and purchase pathways, which are disrupting traditional business models
August 23, 2015 by Robert Sanders and Chain Drug Review
drug store channel, IRI, Robert Sanders
Business, Leading Headlines, Opinion
It is well known that the Internet and low-cost channels, such as club and dollar, have gained market penetration at the expense of other channels. The good news is that the traditional outlets still hold the highest penetration levels and drug is faring better against the upstart channels than are mass and supercenters. Drug, despite
May 27, 2015 by Robert Sanders and Chain Drug Review
consumer health care, IRI, over-the-counter health products, Robert Sanders, self-care, VMS
Opinion
It’s well known that when it comes to grocery shopping, the consumer is in charge, armed with the knowledge from manufacturer and retailer websites, online and offline advertising, and a tsunami of social media. The same is rapidly becoming true in day-to-day health care — i.e., self-care. Greater access to over-the-counter health products and vitamin,