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July 18, 2022

You can read the full July 18 print issue of Chain Drug Review in its entirety here. In CDR’s digital editions, you can find special sections and additional pages not posted online. You will need to register, but subscription is free!

Stingray delivers location-based digital audio ads

Stingray delivers location-based digital audio ads

MONTREAL — Location-based advertising is one of the most powerful ways to reach consumers at the point of purchase. By running relevant and well-timed campaigns in-store, brands and advertisers can target shoppers who are aisles away, not miles away. While in-store advertising has traditionally taken such forms as merchandising displays and coupons, Stingray Advertising —