This collaboration brings together the health benefits insights of a global health service company with the deep knowledge of retail consumer behaviors from a leading national retail pharmacy and retail health care provider to help patients get the most from their health benefits at their local CVS Pharmacy.
The program includes customer engagement and personalized pharmacy support using Health Tag Messages on the prescription bag to advise patients of needed health actions by the pharmacist or clinician, and provide information on available Cigna Health and Wellness Coaching services included in patients’ Cigna plan at no additional cost.
The program also offers contracted discounts at CVS MinuteClinic for selected preventive and acute care, including biometric screenings for blood pressure, cholesterol and blood sugar as well as diagnosis and treatment for such minor illnesses as bronchitis, ear infections and strep throat.
In addition, the program offers users a CVS ExtraCare Health card that provides an exclusive 20% discount on CVS Health brand over-the-counter health-related products — including pain relievers, vitamins and digestive health products — at CVS Pharmacy locations nationwide.
The plan can be coupled with Cigna 90 Now, which offers 90-day refills for maintenance prescriptions to help improve patients’ adherence to their medication regimen, cost savings and customer satisfaction. This new personalized health and wellness program is now being offered in some markets for U.S. Cigna-administered employer-sponsored medical plans.
“Cigna Health Works flips the traditional health care experience on its head to help make health benefits more effective, affordable and user-friendly,” said Michele Paige, vice president and general manager of Cigna Onsite Health. “This new model is based on how the customer wants to consume health care — it’s about creating value and a new way for health care consumers to get more from their health plan, by ensuring that we are there for them at the places they prefer to go for convenient care.”
“This new level of collaboration with Cigna is a part of the growing trend toward consumer-directed care,” added CVS Pharmacy president Helena Foulkes. “By providing information and cues for CVS customers and patients to help them get the most from their Cigna-administered health benefits, we also help them improve their health and reduce their health care costs in a way that’s easy and convenient.”
Paige pointed out that Cigna Health Works provides the opportunity to improve health care quality while reducing employer and individual health care costs as well as potential gaps in care. For Cigna customers with a designated primary care physician, Cigna Health Works connects to their physician by ensuring that an electronic record of each visit to CVS MinuteClinic is sent to their office by the nurse practitioner.
“By connecting all constituents in the care continuum, Cigna Health Works is designed to close potential gaps and improve the quality of care our customers receive,” she concluded.