WOONSOCKET, R.I. — CVS Caremark Corp. has undergone a series of personnel changes, including the departure of the drug chain’s vice president of consumer health care merchandising and the promotion of three other executives.

Jim Trappani, CVS’ top health care merchandiser, who also headed the company’s multicultural merchandising efforts, has left the company, and vice president and merchandise manager for store brands and photo Grant Pill has added most of Trappani’s role to his list of ­responsibilities.

Additionally, Mike McEnany, who had been divisional merchandising manager for consumables, has been promoted to vice president of merchandising, consumables and multicultural, and divisional merchandising manager for general merchandise and seasonal Greg Froton has been named vice president of merchandising, general merchandise and international sourcing.

Meanwhile, former UnitedHealthcare executive Randy Falkenrath has been named senior vice president of specialty pharmacy.

Falkenrath, who for the past nine months has been part of CVS’ Specialty Field Operations group, will be responsible for the ongoing development of clinical programs and product management to support the company’s specialty pharmacy business.

Prior to joining CVS Caremark, Falkenrath was senior vice president of specialty pharmacy and business development for UnitedHealthcare’s commercial pharmacy benefit management (PBM) business.

Previously he was a partner in the life sciences consulting division of Computer Sciences Corp. and part of the management teams at Baxter International Inc. and Searle Pharmaceuticals.

“Specialty pharmacy is an important growth area for CVS Caremark over the next few years, and Randy Falkenrath’s in-depth experience and knowledge of the industry make him uniquely qualified to lead our specialty pharmacy business,” says Jon Roberts, executive vice president and chief operating officer for the CVS Caremark PBM business.

In addition, CVS Caremark has named Kevin Murphy as president of its Accordant Health Services unit. Accordant provides disease management and case management services for people with rare chronic conditions.

Murphy has more than 20 years of experience in marketing, strategy and product development. Most recently he was a partner at Mercer Human Resource Consulting.
In his new role Murphy will work to integrate the company’s rare disease management programs with its specialty pharmacy programs and new focus on medical pharmacy management.