Dial, Big Brothers Big Sisters teach healthy hygiene on Global Handwashing Day

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NEW YORK — In support of Global Handwashing Day on October 15, Dial and Big Brothers Big Sisters of America, as part of their Healthier Futures program, will host an interactive and educational experience at P.S./I.S. 218 to teach children in the Big Brothers Big Sisters program healthy hygiene habits.

Global Handwashing Day is a chance to emphasize the importance of hand washing, and as part of the Healthier Futures program, both brands are committed to reaching as many mentees (“Littles”) as possible with this message. To do this, Dial will visit Littles and their mentors (“Bigs”) from Big Brothers Big Sisters of New York City, the nation’s first and New York’s largest mentoring program where they will learn about when and why it’s important to wash your hands as well as how to properly wash them. Volunteers from Dial will lead an open discussion and guide Littles through a fun activity that brings to life how easily germs can spread and how to effectively wash your hands.

The 2018 Global Handwashing Day theme is “Clean hands – a recipe for health.” Handwashing at critical times is one of the most important ways to stay healthy and help children grow strong. Dial and Healthier Futures are excited to bring this messaging to life through a fun, interactive activity that will help them form proper handwashing habits.

This is the third year Dial has partnered with a charitable cause as part of Global Handwashing Day. In 2017, Dial pledged to donate $50,000 to expand access to handwashing stations throughout impoverished communities worldwide and to increase awareness of sanitary habits. This year, over 55 Big Brothers Big Sisters agencies are joining the effort to teach proper handwashing with $20,000 worth of hand soap and a custom lesson plan provided by Dial. Additionally, Dial will be donating a $100,000 check in support of Big Brothers Big Sisters of America.

For more information, visit the Global Handwashing Day, Dial and Big Brothers Big Sisters of America to share the knowledge of proper, frequent handwashing with friends and family on Monday, October 15, and beyond.


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