Diplomat Pharmacy has gone live with what the company describes as a “re-envisioned” website.

The nation’s largest independent specialty pharmacy said its revamped website is “user-centric, story-driven, knowledge-based and mobile-friendly.”

Key features include a sleek, intuitive layout; fresh, relevant content such as Diplomat’s “Areas of Excellence”; guided user experiences for patients, prescribers and caregivers; and a redesigned “Whole Health” blog for patients and caregivers.

According to Diplomat, the redesigned site is intended to be a resource for specialty pharmacy.

“The goal was to reimagine the website and create a smarter, more comprehensive digital platform,” explained Jennifer Cretu, vice president of marketing and public relations at Diplomat. “We’re extremely excited to launch a new specialty pharmacy experience for our patients, prescribers and partners.”

Check out the site for yourself at Diplomat.is.