MEMPHIS — Fred’s Inc. has strengthened its executive leadership team with two recent hires and a promotion.

Most recently the regional discount and drug chain added Gregory Froton as senior vice president of merchandising, general merchandise, and promoted Kimberley Felice-Dooley to the position of senior vice president of merchandising, consumables.
In December the company appointed Steve Wuebker senior vice president of supply chain.

“We are thrilled to have Greg, Kimberley and Steve join Fred’s Pharmacy,” commented Mike Bloom, chief executive officer. “Their extensive retail pharmacy experience and knowledge of our industry make them valuable additions to our leadership team in areas critical to our business.”

Froton, who has more than 30 years of retail experience across drug, mass, department store and specialty store channels, worked for CVS Health for over 17 years, rising from category manager to divisional merchandising manager before serving as vice president of general merchandise and international sourcing.

Felice-Dooley joined Fred’s in July 2016 after a 10-year stint at CVS, where she held various management positions, including director of category management, skin care and fragrance, and director of category management, candy. Before joining CVS she served in various roles at Federated Department Stores Inc. beginning in 1997.

Wuebker most recently was president and CEO of Prospect Brands. He previously held positions at Ralph Lauren Corp. from 2006 to 2015, including senior vice president of global supply chain. Prior to that, he worked at Gap Inc., Toys ‘R’ Us Inc. and PepsiCo Inc.

“Gregory brings to the company an impressive track record of producing innovative merchandise and customer-focused solutions to drive sales and margins,” said Bloom. “Steve is a leading global operations executive with expertise in all aspects of operations management, and he has already proven an effective and valuable member of the Fred’s Pharmacy team since his appointment a few months ago. Additionally, since joining Fred’s Pharmacy in July 2016, Kimberley has contributed her extensive retail experience and will continue to be a vital component to our consumables growth going ­forward.”