Halls Kids Pops mark firsts in pediatric category

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EAST HANOVER, N.J. — Halls has brought cough and sore throat relief to the pop format for children with the rollout of Halls Kids Pops.

Halls Kids Pops_Halls Kids Vitamin C PopsThe Mondelez International brand said Halls Kids Pops, for children ages 5 and older, combine cough and sore throat lozenges with a dietary supplement in a tasty pop.

Varieties include Halls Kids Cough & Sore Throat Pops (cherry and strawberry flavors) and Halls Kids Vitamin C Pops (orange flavor).

Mondelez noted that Halls Kids Pops mark a couple of firsts in the pediatric category: the first-ever cough and sore throat pops with menthol as the active ingredient, and the first nationally available vitamin C dietary supplement pop.

Each Halls Kids Cough & Sore Throat Pop contains 5 mg of menthol, an active ingredient that temporarily relieves cough and sore throat. The Halls Kids Vitamin C Pops provide 100% daily value of vitamin C (60 mg).

Halls Kids Pops come in resealable bags, each containing 10 pops. The product began rolling out to retailers nationwide starting this month.



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