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Hershey’s brand teams up with Snoopy

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HERSHEY, Pa. —  Hershey is here to help shoppers show a little affection this Valentine’s Day. For the first time ever, the Hershey’s brand and Snoopy are teaming up to celebrate moments of togetherness and friendship with new Hershey’s Kisses Milk Chocolates with Snoopy & Friends Foils and Heart Box. Whether you’re treating your bestie to a fun surprise, a parent gifting to your kids or showing thanks to a colleague, these treats will inspire sweet connections with all those you cherish this Valentine’s Day.

Hershey’s Kisses Milk Chocolates with Snoopy & Friends Foils feature the loveable Peanuts characters on 18 unique pink and red foils. Snoopy fans will recognize favorites like Woodstock, Charlie Brown and Lucy playfully adorned on the Kisses treats in each bag.

“Since premiering in 1950, the Peanuts comic strips have celebrated heartwarming and loving friendships through the eyes of Snoopy, Charlie Brown and the rest of the gang,” said Scott Shillet, VP, Global Hardlines & Promotions at Peanuts. “Bringing this collaboration to life with Hershey for Snoopy fans of all ages, via a beloved product like Hershey’s Kisses, is the perfect way to add a little sweetness to the Valentine’s Day season.”

That’s not all. In the spirit of adding even more sweetness to this holiday moment, Hershey has a wide range of delectable options to share with all your friendly Valentines.

New Valentine’s Delights:

  • Hershey’s Kisses Milk Chocolates with Snoopy & Friends Foils (9.5 oz. bag): Brand new Hershey’s Kisses Milk Chocolate with Snoopy & Friends Foils feature 18 pink and red designs of Snoopy and his pals, including beloved characters like Woodstock, Charlie Brown and Lucy. Show affection this Valentine’s Day with these Kisses candies, available nationwide for a limited time only in 9.5 oz. bags.
  • Hershey’s Kisses Milk Chocolates with Snoopy & Friends Foils Heart Box (6.5 oz. box): Hershey’s Kisses Milk Chocolates with Snoopy & Friends Foils are all dressed up for gifting! Surprise all your besties and loved ones with these adorable boxes.
  • Cadbury Caramello Miniatures (7.5 oz. bag): Everyone’s favorite seasonal treats, Cadbury Caramello Miniatures, are making an appearance once again for Valentine’s Day. This season, Cadbury Caramello Miniatures, are all wrapped up in packaging featuring classic Cadbury purple, and lovely hearts!
  • Reese’s Peanut Butter Cups Giant Heart Box (28.8 oz. box): Reese’s Peanut Butter Hearts return to delight the chocolate and peanut butter lovers in your life. There’s no better way to show your love and affection than by gifting a heart-shaped box of America’s #1 candy!

Returning Favorites to Fall For:

  • Hershey’s Kisses Chocolate Dipped Strawberry Flavored candies (9 oz. bag): The fan-favorite Hershey’s Kisses Chocolate Dipped Strawberry Flavored candies are back with the delicious combination of extra creamy milk chocolate and a fruity strawberry-flavored center all in one bite.
  • Hershey’s Milk Chocolate Hearts King-Sized Bar (2.5 oz. King Size): Hershey’s Milk Chocolate Hearts King-Sized Bar will leave people swooning with classic Hershey’s chocolate in multiple heart-inspired bites! The lovely hearts carved on each bar are the perfect way to show affection towards friends and family this Valentine’s Day.

“No matter how you plan on celebrating Valentine’s Day, or who you plan on celebrating it with, our Valentine’s Day products are guaranteed to make the day a little sweeter,” said Brian Jones, senior associate brand manager, Valentine’s Day, at The Hershey Company. “From fan-favorites like our returning Hershey’s Kisses Chocolate Dipped Strawberry candies and new innovations like our Hershey’s Kisses Milk Chocolates with Snoopy & Friends Foils, our lineup makes every moment more loveable.”

Parents, friends and Snoopy fans can grab these Valentine’s Day candies for a limited time only starting January 2024 at retailers nationwide.


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