Johnson & Johnson to stop selling talc-based baby powder globally

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NEW YORK — Johnson & Johnson announced that the company will no longer sell its talcum-based baby powder worldwide and replace the product with its existing cornstarch version starting next year, the consumer products giant said last week.

This move comes after thousands of lawsuits from women in recent years who claimed using the powder gave them either ovarian cancer or mesothelioma, a cancer that strikes the lungs and other organs. The company insists, and medical research on talc also indicates, that the baby powder is safe and doesn’t cause cancer.

Johnson & Johnson decided to pull the product due to “misleading talc litigation advertising that caused global confusion and unfounded concern,” a company spokeswoman said.

The company said demand for its talc powder has declined, which also prompted the change. Company officials said the move will simplify Johnson & Johnson’s product selection and meet evolving global trends.

Johnson & Johnson stopped selling its talc-based baby powder in the U.S. and Canada in 2020.

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