NEW YORK — Maesa, the largest global beauty incubator majority owned by Bain Capital, announced  the newest C-suite hire to expand the company’s talented and diverse leadership team.  Erin Keating will join Maesa as chief customer officer effective May 8th.  Keating  will lead Maesa’s Sales team and report directly to the CEO, Piyush Jain.

Erin Keating

Keating brings a wide range of business and talent development expertise that will amplify Maesa’s vision and growth. Most recently, she led the Target team for Unilever  across beauty, personal care, home care, nutrition, and ice cream. Her keen  knowledge of trade marketing, category management, strategy, and operations drove  significant growth for the business.

Keating commented on the role, “I am thrilled to be joining Maesa. It has  undeniably set the new gold standard in beauty with disruptive brands, and I look  forward to working with the team and retail partners to continue to unlock the growth  potential.”

“Erin is a great addition to the Maesa leadership team,” said CEO Piyush Jain. “She  brings with her many years of experience in various beauty categories, partnering with  many of the best retailers in the country. Erin is a great leader with a passion for  creating strong partnerships and developing the next generation of beauty and sales  talent. I can’t wait to see her impact on Maesa, our brands, and our people as we  continue to build towards becoming the absolute best beauty company in the world.”