HACKETTSTOWN, N.J. — Fans will now have something else to look forward to on Super Bowl Sunday besides touchdowns and half time shows – a new commercial from M&M’s. The brand will be back on entertainment’s biggest stage with a new Super Bowl commercial this year following the success of last year’s spot, which was voted No. 6 on USA Today’s Ad Meter top 10 list.
“We’re excited to bring M&M’s back to such an iconic stage as the Super Bowl,” said Allison Miazga-Bedrick, brand director, M&M’s. “You’ll see the return of fan-favorite spokescandies, along with big news from the brand that we know fans will love.”
M&M’s will return to delight fans with a new 30-second spot produced by BBDO New York that will air during the first commercial break following the kickoff of Super Bowl LIII on Sunday, Feb. 3, 2019 on CBS. This will be the brand’s fifth Super Bowl ad in the past decade.