New campaign from Breathe Right encourages everybody to strip

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 NEW YORK — Breathe Right has unveiled their latest national commercial campaign. Titled, “Everybody Strip,” the spot is a bold, unapologetic take on a 25 plus-year-old brand, showcasing the diversity of users and use cases of the popular nasal strip product.

The “Everybody Strip” campaign encourages people to not just open up to more air, but to more options. The new spot perfectly captures the advantage of introducing Breathe Right into your life – how the product opens your nose for relief from nasal congestion you can feel right away, at any place, any time, and for anyone.  Avid users and new consumers alike will get a glimpse into a handful of places and experiences where they may benefit from “stripping,” including wearing Breathe Right while commuting or traveling, out for a round of golf, in the yoga studio, outside gardening, or even when just at home relaxing.

Consumers can now also head to the newly refreshed to find their perfect fit with the addition of a new filter feature that will match individuals to a strip that best aligns with their personal preferences – be it original, extra strength, tan or clear, scented or unscented. A sign up for a free sample or coupon redemption is easily accessible via the site, as well as content including tips for better breathing.



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