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PBA Health, PerceptiMed ink marketing deal

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MOUNTAIN VIEW, Calif.—PerceptiMed announced Friday that it has  entered into a co-marketing agreement with PBA Health, one of the nation’s largest pharmacy Group Purchasing Organizations (GPO). The agreement allows the PBA Health marketing department to introduce the benefits of PerceptiMed’s scripClip will-call automation system to their nearly 3,000 member pharmacy locations.

Nick Smock

Nick Smock, chief executive officer of Kansas City, Mo. based PBA Health, said he believes the system will help pharmacies operate more efficiently and provide better customer service. “I think the risk mitigation benefits of the system are among the strongest reasons a pharmacy will want to install this pick-to-light will-call system.” With 10,000 people turning 65 every day, the number of prescriptions the typical pharmacy fills continues to grow. Smock says he thinks the time has come for pharmacies to install a system like scripClip— as pharmacies get busier, it is important to find new and better ways to ensure every prescription is given to the correct patient.

Frank Starn, CEO of PerceptiMed, added that he is pleased that PBA Health has become a co-marketing partner. “PBA Health is one of the country’s largest and most progressive GPOs. The company has an outstanding reputation, a dedicated field sales team and operates in every region of the county.”   Starn adds, as part of the co-marketing agreement, PerceptiMed will be exhibiting at the combined Pharmacy Providers of Oklahoma and PBA Health national trade show. Known as The Unify Conference, the trade show will be held June 12¬–14, 2020, in Tulsa, Oklahoma.


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