CHICAGO – Revieve, a market-leading beauty-technology company working with more than 70 brands, retailers and digital service providers across four continents, announced Thursday the launch of a new digital advisor offering – the AI Nutrition Advisor.
The AI Nutrition Advisor enables consumers to discover their optimal vitamin and supplement regimens that adapt to each individual’s personal health and wellness goals through personalized search, discovery, evaluation and purchasing experiences.
Through Revieve’s global partner program, brands, retailers and digital service partners can now deliver a broader mix of trusted intermediary services, offering their customers a personalized commerce experience across health, beauty and wellness verticals. By recommending fully customized nutrition routines, Revieve’s partners are providing more engaging offerings that drive consumer engagement and ecommerce conversion growth, in addition to improving their retargeting and loyalty programs.
The AI Nutrition Advisor functionality is easy to use. First, the tool collects user inputs, concerns and preferences regarding their individual health and wellness goals. Next, Revieve’s selfie analysis, which measures more than 200 metrics to deliver a highly personalized user experience, provides consumers with an in-depth analysis of their skin health. Finally, the AI-powered product recommendation engine combines user and selfie analysis data to educate and recommend targeted vitamins and supplements.
The service is another key module in Revieve’s Health-Beauty-Wellness platform, a proprietary self-diagnostic tool that personalizes shopping experiences for skincare and cosmetics through its AI Skincare Advisor, AR Makeup Advisor and AI Suncare Advisor.
“The coronavirus crisis has accelerated consumers’ demand for skincare products as part of an increased desire to take care of their personal health and well-being,” said Sampo Parkkinen, CEO of Revieve. “The launch of our AI Nutrition Advisor helps consumers cut out the confusion and distrust associated with the product discovery and consumption of beauty vitamins and supplements, making it easier for them to find the right products for their needs.”
Revieve will provide a demo of the AI Nutrition Advisor today, December 3 at 11am PT/2pm ET, as part of a larger event on current beauty trends and the changing beauty market. For more information, please visit https://www.revieve.com/beauty-from-within.