Wendy future of retail top

Rite Aid rewards loyal shoppers

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CAMP HILL, Pa. — Rite Aid is offering wellness+ with Plenti members an opportunity to accumulate thousands of Plenti points through a “Spring for Points” promotion that runs through April 23.

In addition to regular weekly offers, members can earn 2,000 Plenti points — worth at least $20 in savings on future purchases — for every $50 spent on participating products in stores and via Rite Aid’s website.

Members of the free wellness+ with Plenti program can spot the special “Spring for Points” icon in Rite Aid’s weekly circular and on sale tags on store shelves. These points are good for at least two years on future savings on purchases at Rite Aid and at Plenti partners, which include AT&T, Exxon Mobil and Macy’s.

“Due to the overwhelming popularity of our recent Plenti point promotions, we’ve decided to kick off spring by giving our loyal customers an additional opportunity to earn Plenti points with the ‘Spring for Points’ event,” remarked Rite Aid senior vice president of marketing John Learish. “Rite Aid shoppers will have the opportunity to earn $20 in savings every week while shopping for everyday items, including those needed for the inevitable spring cleaning.”

Rite Aid noted that shoppers at its 4,600 stores, located in 31 states and the District of Columbia, have an opportunity to earn points on thousands of items throughout the store in such categories as beauty, first aid, nutritional supplements, home goods and food.


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