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Rite Aid’s Health Dialog unveils personal health portal

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BOSTON — Rite Aid Corp. plans to leverage a new personal health portal launched by Health Dialog, its population health management subsidiary.

Called Interact, the portal delivers personalized health content and resources plus live coaching “to the right person at the right time,” said Health Dialog, which announced the solution on Wednesday. The portal will be offered to health plans, risk-bearing providers and self-insured employers seeking an integrated, one-vendor solution for engaging an entire population — from sick to well — in better managing their health., according to the company.

Rite Aid is slated to offer the personal health portal to eligible associates starting later this summer.

“Our new portal maximizes patient engagement through a unique combination of proprietary analytics and multi-channel communications capabilities,” Web Golinkin, chief executive officer of Health Dialog, said in a statement. “By engaging individuals exactly where they are in their health journey and using a combination of digital, telephonic and in-person channels to reach them in the most cost-effective manner, we help achieve better outcomes for third-party payers and their members, patients and employees.”

Health Dialog noted that Interact breaks new ground by pushing personalized information to its users through multiple channels. Using the portal, people can access personalized disease management programs and wellness tools to help manage a wide range of chronic health conditions such as diabetes and heart disease or achieve lifestyle goals such as weight loss and smoking cessation; use shared decision making (SDM) tools to make better, more informed health choices; and participate in health and wellness activities using their preferred delivery method, accessing health information and coaches via online and mobile channels as well as via telephone and in person channel.

Interact users also can upload data from 180 wellness devices and apps — including popular fitness wearables such as Fitbit, Jawbone and MapMyRun — and integrate specialized devices such as glucometers, blood pressure cuffs, heart rate monitors and scales. They also can create a customized health action plan and registering for notifications, reminders and incentives, as well as accept a wellness challenge and seek support from social networks and forums.

The Interact portal uses Care Pathways, Health Dialog’s proprietary analytics framework, to stratify individuals into one of nine stages based on their progression from wellness to disease as it relates to the most common medical conditions. This enables Health Dialog to deliver personalized interventions to individuals in each stage that help prevent or delay disease progression.

Health Dialog said the portal was developed in partnership with health technology specialist h2 wellness.


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