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SmartyPants celebrates 10 years of partnership with Vitamin Angels

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LOS ANGELES — Rooted in the belief that good health should be made accessible to everybody, this month, SmartyPants Vitamins celebrates their 10 year long-standing partnership with non-profit organization, Vitamin Angels. Since their founding in 2011, for every bottle sold, SmartyPants has made a 1 for 1 nutrient grant to someone in need through Vitamin Angels. With the help of their customers, the brand has fulfilled over 18+ million nutrient grants to date. That’s over 18 million lives changed around the world.

In celebration of this moment coinciding with Mother’s Day, SmartyPants invites consumers to “Give Like A Mom”. For every donation made to Vitamin Angels from May 5 – 9th, SmartyPants will make a matching donation, up to $10,000. Consumers can visit SmartyPantsVitamins.com or VitaminAngels.com for more information or to make a donation.

“SmartyPants has always been committed to bringing more health to more people. Every day,” said Courtney Nichols Gould, Co-Founder of SmartyPants® Vitamins. “We would not be here and would not have been able to live our mission without our day one partnership with Vitamin Angels. They are our anchor and it makes us incredibly proud to continue this partnership on our way to hitting our new goal of providing 100 million nutrient grants worldwide.”

This partnership with Vitamin Angels extends to 65+ countries across the globe, including our neighbors here in the United States. SmartyPants® hopes to hit their next goal of 100 million by 2025.

Vitamin Angels is a global public health organization whose mission is to help the world’s most vulnerable populations gain access to essential nutrition. Vitamin Angels works with local partners in the U.S. and around the world to provide life-changing vitamins and minerals to pregnant women, mothers and children under 5.

In addition to the partnership with Vitamin Angels, SmartyPants is also focused on their impact to the planet by using sustainable packaging and responsible ingredient sourcing to ensure they are always doing the right thing


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