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Allume Group

Borne of e-commerce, retail media is here to stay

Borne of e-commerce, retail media is here to stay

The COVID-driven shift to e-commerce has profoundly impacted commerce. As shoppers flock online in droves, 75% of they report changing brands during the pandemic, and many won’t go back to previous brand loyalties. Brands have scrambled with supply chain disruptions and activating the shopper in this new omni-commerce world, including shifting their connection points with

Adheris Health