Catalina’s new Digital Circular Personalizer drives strong incremental sales for retailers
ST. PETERSBURG, Fla. – In today’s increasingly competitive environment, as traditional paper circulars no longer generate the shopping trips and return on investment they once did for retailers, shopper intelligence leader Catalina is rolling out its Digital Circular Personalizer (Digital CircP) offering following multi-faceted and successful pilot campaigns with several major retailers. Digital CircP leverages
