Lupin 2024

Audrey Depraeter-Montacel is global beauty lead for Accenture’s Consumer Goods & Services industry group.

Beauty brands’ new role in the metaverse

Beauty brands’ new role in the metaverse

There’s a lot of buzz around the metaverse right now and how it might reshape the future of retail. And for good reason. Being able to inhabit persistent, decentralized and shared virtual spaces, and move seamlessly between them and the real world, will open up countless new opportunities for beauty brands. The ultimate vision for

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