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Balance Rewards for healthy choices

Walgreens study shows health tracking’s value

Walgreens study shows health tracking’s value

DEERFIELD, Ill. — Automated health tracking can improve long-term health engagement, according to findings from a study by Walgreens and the Scripps Translational Science Institute (STSI). Walgreens said Monday that the research examined usage patterns in its Balance Rewards for healthy choices (BRhc) loyalty program, which enables members to track health activities and get incentives

Walgreens loyalty plan promotes health

DEERFIELD, Ill. — Walgreen Co. says that its Balance Rewards for healthy choices (BRhc) program, which awards loyalty points for healthy behaviors and activities, is helping members lose weight and driving better medication adherence among participants with hypertension and/or diabetes. According to a new white paper and outcomes data the company released, active members who