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Beamly

Coty buys digital marketing specialist Beamly

Coty buys digital marketing specialist Beamly

NEW YORK — Coty Inc. has gone the acquisition route to boost its digital engagement capabilities. The beauty care company this week unveiled a deal to acquire Beamly, a digital marketing firm based in New York and London. Terms of the agreement weren’t disclosed. Beamly specializes in driving audience growth and engagement for consumer brands across