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beauty care sales

Mass retailers reap benefits of beauty makeover

Mass retailers reap benefits of beauty makeover

NEW YORK — Efforts that mass market retailers started last year to brush up their beauty departments and court new shoppers are starting to register. Mass market beauty care sales rose only 2% in 2016, according to NPD Group Inc. (lower than prestige at 6%), but several categories recorded impressive results. Skin care, for example,