No topic in the world can get more lost in misunderstood jargon than when media team and customer teams for a supplier try to work together on a joint business plan. Acronyms abound in both functions and (candidly) too often different sides of this conversation try to set the agenda by making the work they
Earlier this summer Omnicom’s Media and Commerce teams (OMD and OCG) published our second annual Future of Commerce report — looking at the consumer, shopper and media/marketing dynamics shaping the future of digital and physical shopping. We surveyed consumers across a range of major countries and asked questions about their attitudes to shopping (physical and
INDIANAPOLIS — This past weekend the Global Market Development Center | Retail Tomorrow (GMDC) held its inaugural Selfcare Summit 2019 conference, a three-day business development and educational event focused on the “consumerization” of health care and its impact on the future of retail here. The summit replaced GMDC’s annual Health Beauty Wellness (HBW) Conference to
NEW YORK — A year after announcing it was acquiring Whole Foods Market, Amazon.com made a splash again, this time in the health care sector. On June 28, Amazon entered into an agreement to buy PillPack, an online pharmacy that offers presorted doses of medications and home delivery, for an estimated $1 billion. PillPack also
Much has already been written about how shoppers will be intersecting with retail in the health and wellness sector in the world of “2027” (i.e., more than 10 years from now). It is our expectation that concepts like “seamless,” “omnichannel,” “interactive,” “digital,” “connected” and “automated” will be incredibly important — so much so that the