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Carma Laboratories

HBA, edibles star in 2017 Product of the Year Awards

HBA, edibles star in 2017 Product of the Year Awards

NEW YORK — Health and beauty aids and consumables led a field of 28 winners for the 2017 Product of the Year Awards. Product of the Year USA unveiled the standout consumer products last night at 2017 Product of the Year Awards Show at the Edison Ballroom in Manhattan, hosted by “Saturday Night Live” alumni

Carmex packaging sports new look

Carmex packaging sports new look

FRANKLIN, Wis. — Carmex customers might have noticed something else new along with the brand’s recent introduction of its first natural lip balm. Carma Laboratories Inc. said the 80-year-old lip care brand now has a new look. Carmex retains its yellow and red colors, but the new packaging features softer, rounded edges and a new,

Carmex debuts first natural lip balm

Carmex debuts first natural lip balm

FRANKLIN, Wis. — Carma Laboratories Inc. has expanded its lip care lineup with Carmex Comfort Care Lip Balm. Rolling out this month to Walgreens, CVS Pharmacy, Walmart, Target, Kroger and other retailers nationwide, the new lip balm line lip is formulated with natural colloidal oatmeal and cold-pressed fruit oil to provide soothing, long-lasting moisture and

Carmex teams up with Green Bay Packers

Carmex teams up with Green Bay Packers

FRANKLIN, Wis. — Carma Laboratories Inc. has unveiled a multi-year partnership between its Carmex lip care brand and the National Football League’s Green Bay Packers. The company said this week that the new relationship teams up two Wisconsin businesses and officially identifies Carmex as a trusted partner of the Green Bay Packers. “We are excited

Carmex campaign spotlights online product reviews

Carmex campaign spotlights online product reviews

FRANKLIN, Wis., — Carma Laboratories Inc. wants to hear from consumers who buy its Carmex lip care products. The company on Thursday announced the “Straight From Your Lips” campaign on MyCarmex.com, which introduces the website’s new Reviews feature that enables customers to leave product reviews in exchange for a chance to win Carmex products, cash prizes

Carma Labs names domestic sales VP

FRANKLIN, Wis. — Former Kellogg’s and PepsiCo executive Frank Simone has been appointed as vice president of domestic sales at Carma Laboratories Inc., the maker of Carmex lip care products. The company said Wednesday that Simone will be responsible for growing the domestic business for all Carmex brands and products, as well as working with

Carma Labs appoints VP of R&D

FRANKLIN, Wis. — Keith Edgett has joined Carma Laboratories Inc., the maker of Carmex lip balm products, as vice president of research and development. Carma said Friday that in the role, Edgett is responsible for leading all areas of product development, global regulatory compliance and product innovation. He brings more than 25 years of R&D