PP_1170x120_10-25-21

Greg Ross

Colgate Optic White teams with Sheryl Crow to unveil new toothpaste

Colgate Optic White teams with Sheryl Crow to unveil new toothpaste

NEW YORK — Colgate Optic White announced Monday a partnership with multi-platinum selling artist Sheryl Crow to unveil their latest innovation in teeth whitening — Colgate Optic White Renewal toothpaste. It contains 3% hydrogen peroxide, which is the highest amount of the professionally-recommended whitening ingredient available in a toothpaste. With unprecedented whitening power, new Colgate

Colgate Optic White Café to serve white smiles at Hispanicize LA 2019

Colgate Optic White Café to serve white smiles at Hispanicize LA 2019

LOS ANGELES — Colgate Optic White will join Hispanicize LA as a signature sponsor for the second year, bringing the Colgate Optic White Café to Latinx consumers and trendsetters, where they will learn about the science behind the brand’s innovative whitening technology. Attendees at Hispanicize LA, taking place at the Intercontinental Hotel October 18-19, will