Editor’s note: This is the third in a series of seven articles by A.T. Kearney on the trends that are radically transforming the health care sector. The promise of consumer-driven health care is not new. Over the last 15 years, we have heard a great deal about the shift away from the traditional doctor-centric treatment
Imagine you are a 40-year-old woman who is one of the 1.5 million people in the U.S. with rheumatoid arthritis (RA), a chronic condition for which you take regular medication to control flares of the disease, stiffness and pain. But before you get to the pharmacy counter, early in the year you receive a painful
If the lack of medication adherence were an easy problem to solve, then everyone would be taking their medicines as directed, there would be no need for iPhone apps or electronic pill bottle reminders, patient health outcomes would be improved, and overall health care costs would be lower because of reduced complications or hospitalizations. Yet
