PP_1170x120_10-25-21

Hyungseok Dino Ha

K-Beauty brand Kaja announces first ever K-POP partnership in the U.S. with (G)I-DLE

K-Beauty brand Kaja announces first ever K-POP partnership in the U.S. with (G)I-DLE

NEW YORK — Kaja, the latest color cosmetics disruptor to join Memebox’s established portfolio of brands, is positioning itself as an industry trailblazer by being the first-ever U.S. K-Beauty brand to partner with a leading K-POP group. Kaja’s (G)I-DLE partnership signifies the next generation of K-Beauty by connecting the influence of K-POP’s growing, hyper-engaged audience and