NEWARK, N.J. — Snickers has unveiled the brand’s biggest innovation to date, combining two beloved treats – Snickers bars and brownies – to create Snickers Peanut Brownie. The new Snickers Peanut Brownie features two individual squares, coated in the classic Snickers chocolate, with a luscious layer of caramel and a chewy peanut-brownie filling. Snickers Peanut
HACKETTSTOWN, N.J. — Mars Wrigley unveiled Thursday the largest Snickers bar ever created during a Guinness World Records title attempt at the company’s Waco, Texas, plant. The Snickers bar, weighing more than two metric tons, is a small version of something even bigger the brand has planned for Super Bowl LIV. The record-setting bar features the
HACKETTSTOWN, N.J. — The Snickers Brand reintroduced on Monday a favorite twist on their iconic chocolate bar with Snickers White. Snickers White features the same delicious ingredients of the beloved bar—including the same peanuts, nougat and caramel—but fully covered in rich, white chocolate. The variety, previously only sold for a limited time, will return to
HACKETTSTOWN, N.J. — As households around the nation prepare to be the best house on the block this Halloween, Snickers announced Thursday that it is spreading the ultimate satisfaction by making good on its pledge to deliver one million free Snickers fun size bars to trick-or-treaters. Beginning today, fans can visit OneMillionSnickers.com to redeem a
HACKETTSTOWN, N.J. — Earlier this month, Snickers embarked on ‘The Great American Nut Search’ and made virtual stops in various states across the U.S. The brand asked fans to rally behind the nut they would like to see most in the next Snickers Bar. Cashews from Florida, pistachios from California and macadamia nuts from Hawaii
HACKETTSTOWN, N.J. — For the second year in a row, Mars Inc.’s Snickers is bringing back “Hungerithm,” a tool that monitors the mood of the internet. When consumers drop hints of hunger online, the coupon discount of Snickers increases at participating 7-Eleven stores in real time. “The holidays can be a stressful time for everyone,
HACKETTSTOWN, N.J. — For the second year in a row and just in time for the holidays, Snickers is bringing back ‘Hungerithm,’ a tool that monitors the mood of the internet. When consumers drop hints of hunger online, the coupon discount of Snickers increases at participating U.S. 7-Eleven stores in real time. “The holidays can be a stressful
