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Lauren Brindley

Hey Humans announces expansion into Walgreens

Hey Humans announces expansion into Walgreens

NEW YORK — Hey Humans, a trailblazer in eco-conscious personal care has announced greater access to high performance, clean and sustainably-packaged personal care at over 6,0000 Walgreens retail locations nationwide and on walgreens.com. The brand’s thoughtfully curated product assortment, made with sustainability in mind, is 99% plastic-free cross category. Featuring efficacious, naturally derived formulas and

Differin celebrates Retinoid Education Week with consumers through giveaway

Differin celebrates Retinoid Education Week with consumers through giveaway

FORT WORTH– Differin, a leading consumer acne brand manufactured by Galderma Laboratories, is celebrating the fourth annual Retinoid Education Week, which officially began Sunday, March 7th. Retinoid Education Week aims to educate the more than 50 million Americans with acne about the power of retinoids, which have revolutionized the way acne is treated. Differin Gel contains

Brindley details uniqueness of beauty at Walgreens

Brindley details uniqueness of beauty at Walgreens

DEERFIELD, Ill. — Lauren Brindley journeyed from the U.K. five years ago to leverage her expertise gleaned from Boots to differentiate the beauty experience in Walgreens stores across America. Her imprint helped burnish Walgreens’ beauty shopping experience, making her an invaluable resource as the chain looks to mirror the success Boots established in beauty. During

Brindley among the honorees at Beauty Cares DreamBall

Brindley among the honorees at Beauty Cares DreamBall

NEW YORK — Walgreens’ Lauren Brindley, group vice president and general merchandise manager for beauty and personal care, was among the beauty industry executives honored last month at the Beauty Cares DreamBall here. The annual event, attended by 500 beauty, fashion and media representatives, is the largest fundraiser of the year for the Look Good

Brindley among those honored at Beauty Cares DreamBall

Brindley among those honored at Beauty Cares DreamBall

NEW YORK — Walgreens’ Lauren Brindley, group vice president and general merchandise manager for beauty and personal care, was among the beauty industry executives honored last month at the Beauty Cares DreamBall here. The annual event, attended by 500 beauty, fashion and media representatives, is the largest fundraiser of the year for the Look Good

Walgreens launches online skincare advisor SkinID to aid acne sufferers

Walgreens launches online skincare advisor SkinID to aid acne sufferers

DEERFIELD, Ill. — Walgreens introduced an exclusive skincare analysis tool called SkinID on Walgreens.com to evaluate each customer’s skincare needs and build a personalized, three-step daily routine that will help banish breakouts. The cleansing, treatment and moisturizing products recommended are selected from Walgreens vast products across a variety of brands utilizing Johnson & Johnson Consumer

Walgreens raises beauty to an even higher level

Walgreens raises beauty to an even higher level

DEERFIELD, Ill. — The elevation of beauty at Walgreens continues to take the category to new heights. The retailer has just completed the second phase of the Walgreens Beauty Differentiation concept rollout, diversifying its department mix with new brands and tonics. The new experience offers an updated and stress-free beauty shopping experience with testers and

Walgreens adds NYX Cosmetics to beauty lineup

Walgreens adds NYX Cosmetics to beauty lineup

DEERFIELD, Ill. — Continuing to enhance its beauty care offering, Walgreens plans to roll out NYX Cosmetics products to select stores this year. Plans call for NYX Professional Makeup products to become available in almost 2,000 Walgreens drug stores nationwide and in Puerto Rico by this fall. The NYX products are being sold now on

Walgreens reaches out to beauty enthusiasts

DEERFIELD, Ill. — Walgreens has launched Beauty Enthusiast, a free beauty club within its Balance Rewards loyalty program that provides cardholders who register for Beauty Enthusiast with additional rewards on beauty and personal care items, as well as other benefits. Beauty Enthusiast members will receive 5,000 Balance Rewards points for every $50 spent on cosmetics,

Walgreens rewards program adds beauty club

Walgreens rewards program adds beauty club

DEERFIELD, Ill. — Walgreens aims to give a little extra to its best beauty customers with the launch of Beauty Enthusiast, a free beauty club for its Balance Rewards loyalty program. The drug chain said Tuesday that Balance Rewards members who register for Beauty Enthusiast can receive additional rewards on beauty care and personal care

Walgreens turns it up in beauty care

Walgreens turns it up in beauty care

Customers are hungry for beauty care and, with the rollout of its Beauty Differentiation store concept, Walgreens is positioning itself as the place to get it, according to Lauren Brindley, group VP and GMM for beauty and personal care. “We’re trying to bring in different brands for different customers to ensure that, as we build our

Walgreens brings differentiation to beauty care

Walgreens brings differentiation to beauty care

With its “Beauty Differentiation” store concept, Walgreens is banking on its reach (about 8,200 stores), a mix of exclusive and premium brands, a high level of service, and an engaging shopping environment to become “America’s most loved beauty destination,” Lauren Brindley, group vice president and general merchandise manager for beauty and personal care, said during

Brindley: Walgreens is reinventing beauty

Brindley: Walgreens is reinventing beauty

VERNON HILLS, Ill. — Walgreens’ vision to recreate the beauty shopping experience is becoming a reality at many of its stores. Aiming to be the destination of choice for today’s beauty care consumers, the drug chain will bring its “Beauty Differentiation” concept to about 1,800 stores by end of calendar 2016. The plan is three-pronged:

Walgreens taps Boots exec for beauty, personal care

DEERFIELD, Ill. — Lauren Brindley has joined Walgreens as group vice president and general merchandise manager for beauty and personal care. She succeeded Shannon Curtin, who left to pursue other ­opportunities. Brindley has served in commercial roles in Boots — mainly in beauty and personal care — for the last 10 years. She started her

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